Globe Telecom has tapped its parent company Singapore Telecommunications (SingTel) to bring to the country MyAppsMall, a portal where customers can search, purchase, and download mobile applications.
Available to Globe prepaid and postpaid subscribers for free, MyAppsMall offers a combination of over 20,000 free and paid apps ranging from games, entertainment, social networking, productivity, lifestyle, sports, news, finance, and weather and is accessible via mobile browser or via PC Web browser.
Once registered, users can personalize their homepage with social networking sites, emails, news updates and RSS feeds. Users will also be provided with a free MyApps email account.
MyAppsMall can be accessed via a single portal, with its cross-platform allowing users to find content suited specific to their mobile device, whether Android, Symbian, Java or BlackBerry.
Users also don’t need to use credit cards to buy the apps. The amount purchased will be automatically charged to their Globe prepaid load or postpaid bill.
MyAppsMall also provides a platform for application developers to monetize their apps to an international market, making content available not only to the Philippines but also to the rest of the region covered by SingTel via its multiple market base.
Through the operator billing capability, subscribers from other SingTel affiliates can also purchase content from MyAppsMall, while subscribers from networks outside the SingTel Group can still buy apps using their credit cards.
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