Acer holds transnational event to improve consumer relations

Taiwanese computer firm Acer is bent on strengthening its consumer relations by launching “Acer Day,” the brand’s first transnational annual event, which will kick off in 14 countries.

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Happening in August 3, Acer Day’s itinerary includes China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, the Philippines, Singapore, Taiwan, Thailand, Australia, New Zealand, and Vietnam.

This year’s Acer Day promotes the “Be Cool Everyday” campaign, inspired by the company’s AeroBlade 3D fan, which enables the use of the world’s thinnest metal fan blade to provide advanced aerodynamics and airflow performance.

The event’s website officially kicked off on July 21.

Consumers can log in with social media accounts to participate in a total of 11 daily challenges including memory puzzles, friend sharing games, and other fun challenges, to earn “Cool Points”. These Cool Points may then be exchanged for raffle tickets for a chance to win Swift Series laptops, Predator laptops, and more.

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