Acer PH partners with Samsonite for free luggage promo

Tech firm Acer Philippines has collaborated with luggage manufacturer Samsonite for a back-to-school promo that offers a free luggage for every purchase of a qualified Acer product.

This year, Acer’s back-to-school promo is especially made for millennials. Aptly called “#CarryOn”, the promo encourages the youth to power through the hurdles they encounter in pursuit of their dreams and goals.

“If there’s one thing we’ve learned about millennials, it’s that they are very passionate individuals who are unstoppable if they are truly motivated,” shares Sue Ong-Lim, Acer Philippines sales and marketing director.

“Travel is, without a doubt, one of their strongest motivations. This is why we’ve partnered with Samsonite, a household name when it comes to travelling, to help us propel this cause forward. Hand in hand, we are hopeful that we will be able to not only motivate our millennials, but also reward them for their hard work by fueling their wanderlust.”

The back-to-school promo was launched through a travel-inspired event at SM Megamall,where guests filled out a passport by completing various activities.

The affair also saw the debut of the #CarryOn video, which shows what the back-to-school campaign is all about. Directed by Ms. Irene Villamor, known for her works in Camp Sawi and Meet Me In St. Gallen, the film depicts how the youth turn to travelling as a way to cope and re-energize in the face of the stresses of their daily lives. The full video may be seen in the Acer Facebook page.

“Travel inspires a different form of education – it makes you learn about new environments, exposes you to different cultures, and gives you a clearer view of the world,” shared Ciely Buenviaje, country head of Samsonite Philippines.

The Acer Philippines #CarryOn Back-to-School promo will run until June 30, during which every purchase of qualified Acer and Predator laptops, Acer projectors, and Acer desktop will come with free Samsonite luggage.

Comment on this post