Data from online gadgets mall reveal smartphones fathers want

Data recorded from June 1 to 30, 2017 in Argomall, an emerging online store for consumer electronics and part of Filipino-owned conglomerate Transnational Diversified Group, have revealed the following smartphones to be perfect gift suggestions for Father’s Day.

Most searched / most purchased

The top 5 phones that consumers browsed within the given time period last year:

1) Red Nokia 3310,
2) Black Samsung Galaxy S8,
3) Gray Asus Zenfone 3 Max,
4) Black Samsung Galaxy J7 Prime, and
5) Blue Samsung S7 Edge.

On the other hand, 63% of all sold phones went to the 2017 Nokia 3310. iPhone 7+ got 3% of the share, while iPhone 7 and Samsung J2 Prime had 2% of the sales pie.

Factors for purchase

The same June 2017 data shows that consumers considered some factors prior to purchase. They wanted a screen size with at least 5.5” for great visibility as seen in phablets.

A great front-facing camera to take selfies with the family was considered important, as well as big RAM for speed, storage for photos, videos, and other files.

Lastly, OS version is also valued by consumers as fans of Apple and Android looked for the most recent versions such as iOS 10 and Android Nougat.

Gift suggestions

Most daddies tend to be very active and get busy with their either rough hobbies or the demands at work that make them multitask. Hence, smartphones that have high IP (ingress protection) ratings will be complementary to their lifestyle. The highest possible IP rating of IP69 means they can survive conditions like hard falls, extreme dust, high heat, certain kinds of radiation, and even deep waters.

Argomall said it houses over 400 authentic smartphones with official manufacturer warranty. Models with high IP rating include iPhone X 64GB (IP67), Huawei P20 Pro (IP67), Samsung Galaxy S9+ 64GB (IP68), and Sony Xperia XZ Premium (IP68).

For dads on the go, phones that have high processors such as octacore will allow them to run several applications for their daily tasks. The processors of Asus Zenfone 5 ZE620KL, Cherry Mobile Flare Maxx, Cloudfone Next Infinity Quattro, Huawei Nova 2i, OnePlus 6 64GB, Oppo F7, Vivo V9, Nokia 7 plus (IP54), and Xiaomi Mi A1 4GB/64GB will be very useful.

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