Undaunted by US sanctions, Huawei opens 150th store in PH

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By Ram Superable Agustin

Despite the heavy damage inflicted by US trade restrictions that severely limit its access to American chips and software used in most of its smartphones, Chinese tech titan Huawei remains undisturbed and has, in fact, opened its latest concept store in the Philippines

Huawei Philippines consumer business group head for sales Jeff Dy

The company’s 150th “experience store” is located at the third floor of the newly opened section of The Podium mall in Ortigas Center in Pasig City.

The store, according to local executives, is fully stocked with Huawei devices that are not affected by the ban of the US government.

Jeff Dy, consumer business group head for sales at Huawei Philippines, said local consumers and retailers have shown their support of the company’s products by conducting their own sales and after-sales initiatives.

Dy said most of Huawei’s local distributors are even offering full refund for devices bought in the last two years that are not able to run Google apps and services such as the Play Store, Gmail, and YouTube, as well as social media apps like Facebook and Instagram.

“Huawei is still standing as a competitive brand in the Philippine market. Huawei will continue to provide security updates and after-sales service to all existing Huawei smartphones and tablets,” Dy stressed.

Dy said Huawei’s 150 stores in the Philippines is a testament of the company’s solid business growth and presence in the country.

“We value the loyalty of our customers during these trying times. We highly appreciate the patience. Questions about Huawei in the Philippines has been circulating and making rounds online. For as long as I recall, the company enjoys a strong support from its loyal consumers, the retail operators, and partners,” said Dy.

The US sanctions notwithstanding, Huawei has continued to release the 9.1 update for its Android-based Emotion UI (EMUI). The previous version racked up 100,000,000 installations, the company disclosed.

After the launch of its high-end P series, Huawei recently released a new member of the Y series smartphones — the Y5 2019 that runs on EMUI 9 on top of Android 9.0 (Pie) out of the box. The entry-level mobile will be touting a 5.71-inch dewdrop display and faux leather finish.

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