Globe says Tattoo is tops in PH broadband

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The Ayala-owned firm said that from 2007 to 2011, Tattoo has grown by an average of 99 percent per year in number of subscribers, and 82 percent per year in service revenues, surpassing the comparable average growth rates of its nearest competitor for the same period. The figures are referenced from company disclosures to the Securities and Exchange Commission (SEC) for the period 2007-2011. The broadband business of Globe has likewise posted 22 consecutive quarters of growth with an average quarterly growth rate of 17 percent for both subscriber base and service revenues. A network test study of prepaid broadband sticks conducted by research firm Nielsen showed that amongst the surveyed households, Tattoo outperformed two key competing brands in the prepaid mobile broadband segment in speed and reliability. The measures included page downloading speed and success rates as well as page loading success rate. Part of the $700-million network modernization program of Globe includes the increase in 3G nationwide coverage, a ten-fold increase in data capacity, and the rollout of an additional 10,000 kilometers of fiber optic cables. Tattoo@Home, the fixed home broadband brand of Globe, is also in the thick of a multi-year modernization program that aims to beef up DSL services nationwide. Tattoo@Home also maintains one of the largest 4G WiMax network deployments in the region. The wired broadband service of Tattoo also includes Tattoo Torque, the ?fastest Internet connection available in the country today and one of the fastest anywhere in the world?. Using Gigabit-capable Passive Optical Network (GPON), Tattoo Torque offers speeds of up to 100 Mbps. Meanwhile, Tattoo Nomadic is the first to offer customizable plans, with options to boost surfing speeds by 1Mbps. Tattoo is also the first to offer prepaid lifestyle USB sticks ? Tattoo Player, Tattoo Explorer and Tattoo Stylista, which comes customized with offers and freebies to match a myriad of Internet usage habits. Tattoo prepaid offers include Tattoo Sonic, 3G broadband stick; Tattoo 4G Flash; and the Tattoo 4G Superstick, a personal WiFi device. Tattoo also launched online lifestyle portal, www.livetattoo.ph, which gives all Tattoo subscribers exclusive discounts, perks, and freebies. Tattoo Nomadic has also come out with a tie-up with Apple?s new iPad, which marries the features of the tablet with a range of customizable offers packed with discounts and privileges from www.livetattoo.ph. ]]>

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