IBM opens Pampanga office, eyes PH as hub for smarter analytics

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[/caption] The satellite unit, inaugurated by Mabalacat mayor Marino Morales and IBM Philippines Mariels Almeda-Winhoffer, follows the opening of a new branch in Davao in November. It is the third branch to be opened by the company outside of Metro Manila. According to IBM, the new office is expected to support clients and partners in Central Luzon, which one of the fastest growing regions in the Philippines. The company said it considers Central Luzon, also called Region III, an important market because of its vast potential for economic expansion given its strategic location, world-class infrastructure, and attractive business environment. The region has two economic zones ? Clark and the Subic Freeport Zone and other industrial areas that generate jobs and foreign exchange for the country. Composed of seven provinces: Aurora, Bataan, Bulacan, Nueva Ecija, Pampanga, Tarlac, and Zambales, it has an international airport, a seaport, industrial and agricultural areas, tourism and leisure sites and a number of related industries. ?This year has been the busiest for us,? commented Almeda-Winhoffer during a press conference held at the Holiday Inn hotel after the inauguration. She noted that apart from opening new offices in Pampanga and Davao, the company also marked its 75th year in the Philippines. Almeda-Winhoffer also told reporters during the briefing that IBM?s geo-expansion is part of the company?s strategy to ramp up its local workforce as it starts to develop the Philippines as a global center for analytics. To help build the manpower pool, Almeda-Winhoffer said IBM is working with the Commission on Higher Educations for the integration of analytics curriculum in colleges and universities. ]]>

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