Ericsson, SAP ink pact to sell solutions to telcos

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Also at the MWC, Ericsson President and CEO Hans Vestberg identified main trends for this year. “By the end of 2013, more than 50 percent of phone shipments will be smartphones, driven by more affordable models,” predicted Vestberg, noting that users appreciate having apps and data seamlessly available on multiple devices. Vestberg foresees that the industry will see more pricing models – tiered, shared, and bundled, as well as further expansion into digital services to find new revenues. “As we have the internet in our pockets, our virtual and real worlds are coming together. Online interaction enriches our living, working and entertainment and breaks down barriers of time and place. By the end of 2013, there will be more mobile internet users than fixed internet users,” he said, adding another prediction that 2013 will be the year LTE subscriptions exceed 100 million. With its high speed and capacity, an LTE network can enable delivery of high-quality content, especially video, without buffering, the executive said. The launch of LTE Broadcast is Ericsson’s new offering for operators and their media partners to capture new revenues, by providing premium services with guaranteed quality and cost-efficient delivery over LTE. Vestberg announced during the press conference that Verizon Wireless and Telstra are already signed on with the solution. By the end of Q4 2012, Ericsson said it had supplied more than 60 live commercial LTE networks on all continents. About 50 percent of all smartphone traffic on LTE runs through Ericsson networks. ]]>

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