PLDT, Sun target families for ?Call All Service?

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[/caption] ?With [PLDT]?s acquisition of Sun, it makes it easier to reach out to a large mobile subscribers? base in key places in the country and offer them with unique wireless data and voice services that best suit their needs cost effectively,? said Ariel P. Fermin, EVP and head of PLDT Home Business. The company said the new offering is very relevant for mothers who are monitoring their kids? whereabouts while in schools or attending activities outside of home. ?In subscribing to the PLDT-Sun Call All Service, moms get a wireless landline SIM with two numbers: a landline number and a virtual Sun Cellular number allowing them and their kids unlimited calls to any PLDT landline within the Home Zone, as well as unlimited calls and texts to any Sun number nationwide. They will also receive a free android phone,? said Patrick S. Tang, head of PLDT HOME Voice Solutions. PLDT has solid fixed line subscribers nationwide while there are close to 20 million Sun mobile customers in Metro Manila, Cavite, Laguna, Bulacan, Pampanga, Pangasinan, Cebu, Davao del Sur, and Negros Occidental. ?After carefully studying market trends, we came to the conclusion that we need to offer a service that bundles a Sun Cellular number with PLDT?s Call All service to simplify the number of phones and gadgets that subscribers carry around while out of their homes,? added Tang. PLDT-Sun Call All service is available to PLDT fixed line subscribers for P600 added to their basic monthly landline service fee. ]]>

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