Chinese high-end smartphone maker Oppo enters PH

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By Tom Noda In what could be the start of a new kind of invasion, China-based high-end smartphone maker Oppo has officially entered the Philippines with an initial introduction of six new devices in the local market. [caption id="attachment_17164" align="aligncenter" width="620"]Oppo PH chief James Ma delivering his speech during the launch Oppo PH chief James Ma delivering his speech during the launch[/caption] At the launch event on Thursday, April 10, Oppo unveiled the Find 7, which is currently the flagship phone of the Oppo Find series. The five other smartphones launched were the Find 7a, Find 5 Mini, N1, R1, and Neo. The newly launched smartphones were priced as follows:

? Oppo Find 7 – P25,990 ? Find 7a – P22,990 ? N1 – P26,990 ? R1 – P19,990 ? Find 5 Mini – P13,990 ? Neo – P7,990

Oppo also announced its expansion in the Philippines following similar recent office openings in Vietnam, Indonesia, Mexico, India, Malaysia, Myanmar, South Africa, and Singapore. The Find 7 was introduced in glitzy fashion led by Oppo Philippines CEO James Ma, who did a dance number at the product launch held at Sofitel hotel in Pasay City. Other Oppo executives who spoke at the event included overseas brand director Katrina Li, ColorOS director Jeoy Zhao, and Oppo Philippines product manager Zhao Han. The executives touted the Find 7 as a high-definition (Quad HD resolution) mobile phone with a 5.5-inch screen that is designed to bring vivid photos and videos to life. Among Find 7’s two main features are the VOOC Rapid Charge and the PI 2.0 New Photographic Technology. Han said Find 7 was “created to capture photos” with its 13-megapixel camera and is equipped with the so-called “Five Exclusive Photography Pictures” — Tracking Focus, Super Zoom, Ultra-HD Picture, 32-s Slow Shutter, and Hand-held Night Scene or HD photos for night scenes. Han added Find 7 includes a 50 megapixel software enhancement feature and PI 2.0 technology that allows the smartphone to pick out the best parts of 10 consecutive photos and combine them to make a 50 MP ultra-HD image. Its video, meanwhile, has 4K resolution with HDR and slow motion capabilities. [gallery type="slideshow" ids="17165,17168,17169,17170,17171,17172,17174,17175,17176,17177"] Another technology breakthrough that Oppo claims to offer is Find 7’s VOOC Rapid Charge feature which increases charging speed by up to 400 percent. The unit includes a 3000 mAh battery, customized circuits, battery cells, 7-pin USB port, data cable and smart adapter. “This boosts Find 7’s battery life to 75 percent within 30 minutes, which is four times faster than conventional chargers,” Han said. “This technology will allow Find 7 users to enjoy a two-hour phone call after charging for only five minutes.” A standard version of Find 7 and Find 7a with colors white and midnight black will be available in authorized retailers and resellers nationwide this April. Founded in 2004 in China?s Guangdong province, Oppo ventured into the phone business in 2008 and entered the smartphone market only in 2011. The company was originally a manufacturer of mp3 and mp4 players. Find 7 specs:

? Dimension/weight 152.6 ? 75 ? 9.2/173g

? Screen Size 5.5-inch

? Resolution/pixel density QHD 2560X1440, 538ppi

? OS Color OS, based on Android 4.3

? CPU Qualcomm Snapdragon 801 (MSM8974AC), Quad-core, 2.5GHz


? ROM 32GB, eMMC5.0 up to 128G TF Card

? Front Camera 5 MP, 80-degree visual angle, 5P lens, F2.0, Blue glass

? Rear Camera 13 MP, 6P lens, F2.0, Blue glass, Sony 2nd generation stacked sensor

? Camera Features Full-size rear in-camera HDR 4000*2000 video recording with 30fps, 1080P video recording with 60fps, 720P video recording with 120fps Burst Mode

? Battery 3000 mAh Rapid Charge, lithium polymer battery

? GPS Yes

? Data Connectivity Bluetooth 4.0/WIFI/OTG

? Sensor Ambient light sensor, proximity sensor, accelerometer, digital compass, gypro, gesture sensor

? Audio mp3, wav, amr, awb, ogg, wma, aac, ape, flac, mac, midi

? Video mp4, 3gp, wmv, asf, avi, mkv, flv, mov, f4v, rmvb

? Network Type GSM/WCDMA/LTE

? Band GSM/GPRS/EDGE: 850/900/1800/1900MHz WCDMA B1/2/5/8 FDD-LTE B1/3/7/20 TDD-LTE B40


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