P1.2-M unit banners new Sony Bravia 4K TV models

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By Tom Noda Sony Philippines unveiled on Thursday, July 24, what could probably be the most expensive television model in the country ? the 85-inch screen Sony Bravia 4K 85X9000B ? pegged at P1.2 million. sony5 The high-end model TV was showcased at the Marriott Hotel in Pasay City along with four other TVs included in the Bravia 4K 85X9500B series scheduled to hit the local market beginning August to October this year. The 85X9500B series screen sizes and prices are as follows:

? 70-inch – P320,000 ? 65-inch – P280,000 ? 55-inch – P190,000 ? 49-inch – P100,000

The latest 4K series took off from Sony’s initial launch of its exclusive 84-inch 4K TV two years ago. Nobuyoshi Otake, president and managing director of Sony Philippines, said Sony wants to change the way people watch television and elevate the home entertainment experience. “For years, Sony has continuously worked to provide the most immersive home entertainment experience for its customers. With 4K?s promise of clearer and sharper picture quality, we guarantee that our TVs depict images in such amazing detail, making them seem close to reality,” Otake said. Sony Philippines held a demo of the special features of the new Bravia 4K line-up for guests and the local media. A series of demos were conducted through a live visual symphony in partnership with Sonata Strings and noted directors from the local film industry. Equipped with the 4K X-Reality Pro processing engine, the Bravia 4K TV is able to analyze and process every image to refine color, clarity, and detail even as viewers are treated with Sony’s trademark Triluminos Display technology. When it comes to audio features, Sony promises big and powerful sound with the use of its ClearAudio+ technology, which combines a variety of Sony?s audio digital processing technologies to produce high-quality sound. Some of the new TVs also have Long Duct Speakers that provide richer sounds with solid bass audio. Others, meanwhile, are equipped with the Bass Reflex Box Speaker that provides a more intense and focused sound. [gallery type="slideshow" ids="19820,19821,19822,19823"] ]]>

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