Globe reports data revenues of P14.3B for 2014

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Shown during the Globe-HOOQ partnership launch are (from L-R) Warner Bros. digital distribution vice president for business strategy Anuraj Shavantha Goonetilleke, HOOQ CEO Peter Bithos, Globe Telecom president and CEO Ernest Cu, Globe Telecom senior advisor for consumer business Dan Horan, and Sony Pictures executive vice president for networks George Chung-Chi Chien Shown during the Globe-HOOQ partnership launch are (from L-R) Warner Bros. digital distribution vice president for business strategy Anuraj Shavantha Goonetilleke, HOOQ CEO Peter Bithos, Globe Telecom president and CEO Ernest Cu, Globe Telecom senior advisor for consumer business Dan Horan, and Sony Pictures executive vice president for networks George Chung-Chi Chien[/caption] In 2014, the Globe network carried significantly higher data traffic at 87,000 terabytes of data, increasing 270% from the previous year because of a significant surge in mobile browsing activity and higher smartphone adoption among its customers. With its network modernization, Globe said it has greater capacity for data traffic that translates to better experience for its customers. The PLDT Group registered 48,000 terabytes of data, a 167% growth year-on-year. Driving the growth of its mobile data business were the telco?s partnerships with global content providers to enrich the customer experience amid the growing propensity for multimedia applications on their devices. Globe has partnered with Google, Facebook, Viber, Spotify, NBA and recently, online entertainment service HOOQ to structure offers that aim to further seed mobile data adoption among its customers. Globe has also partnered with Wattpad to deliver access to crowd-sourced content to its customers. It also launched PisoMall last year, which allows customers to watch and stream snack-size videos for P1. Sustaining its digital roadmap for 2015, Globe unveiled its partnership with HOOQ to enable access to thousands of movies and TV shows from international and local content providers. Filipinos can access over 10,000 movies and TV shows including titles from Sony, Warner Bros., ABS-CBN, GMA Network, Regal Entertainment, and Viva Communications across their computers, smartphones and tablets. The growth of the telco?s mobile data business will also draw support from the continuing network upgrade and expansion of its LTE TDD and LTE-FDD footprint.]]>

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