Tuesday, June 16, 2026
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CXAP

PH contact center sector grows to 1.68 million workers despite AI expansion

According to the Customer Xperience Association of the Philippines (CXAP), AI adoption is contributing to the emergence of new services and job categories across the industry.

CCAP rebrands as CXAP amid AI-driven industry shift

The Customer Xperience Association of the Philippines (CXAP), formerly known as the Contact Center Association of the Philippines (CCAP), has rebranded itself to reflect the Philippine customer experience industry’s shift toward AI-enabled services and higher-value work.
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