IPOPHL

The Department of Trade and Industry (DTI) has designated Nathaniel S. Arevalo, deputy director general for policy, legal and external relations, as acting director general of the Intellectual Property Office of the Philippines (IPOPHL), following the resignation of IPOPHL chief Brigitte M. da Costa-Villaluz.

The expanded classification will allow more young innovators to access IPOPHL programs such as the Youth Intellectual Property Incentive (YIPI) Program, which grants fee waivers for intellectual property applications and provides technical assistance and capacity-building opportunities.

The Intellectual Property Office of the Philippines (IPOPHL) has declared Jollibee as the country’s first registered “well-known mark”, marking a milestone in the implementation of new rules designed to provide stronger intellectual property (IP) protection for leading brands.

Emerging revenue streams tied to technology — such as synchronization rights for online content and video games — surged 52.9%, while performance rights revenue, boosted by digital distribution and licensing systems, more than doubled.

Online shopping platforms have reported marked improvements in removing counterfeit and infringing product listings, according to the Intellectual Property Office of the Philippines (IPOPHL).

A well-known mark under the new rules is granted a ten-year protection period from the official declaration.

Viva Holdings and its 37 subsidiaries signed on Tuesday, April 15, the E-Commerce Memorandum of Understanding (MOU) to strengthen protection of its content and retail products across digital platforms, making it the first entertainment-driven company to fight piracy and counterfeiting online through the agreement.

The Madrid Protocol is a WIPO-administered international treaty that makes registering trademarks in multiple signatory-countries simpler and cost-efficient through a single application and payment.

The Rapid Rules provide a simpler path for IPV cases with a claim for damages between P200,000 to P500,000, with no provisional remedies sought.

IPOPHL director general Brigitte M. da Costa-Villaluz said that while a work enjoys copyright protection the moment it is created, the upward trend signals a societal shift towards greater regard for copyright registration and deposit.