TCL has expanded its smartphone business in the Philippines with the launch of the NXTPAPER 60 Ultra and NXTPAPER 70 Pro, two Android devices built around the company's paper-like display technology.
IDC said the revised outlook represents a significant downgrade from its November forecast as a worsening memory-component shortage ripples across the consumer electronics supply chain.
Both the A36 and A56 feature a sleek design measuring just 7.4mm in thickness and are equipped with a 6.7" Super AMOLED display that is capable of 1,200nits brightness.
The preliminary market results showed that Samsung captured the top position in 2Q24 with 18.9% share of shipments, thanks to a strategic focus on its flagships and a strong AI strategy.
According to research firm IDC, the Philippine smartphone market declined 16.7% quarter over quarter (QoQ) and 11.0% year over year (YoY), shipping 3.5 million units for the first quarter of 2023.
IDC said consumers are prioritizing travel and entertainment over smartphone purchases and uncertainty still lingers, which is dampening consumer sentiment.
2022 ended with shipments of 1.21 billion units, which represents the lowest annual shipment total since 2013 due to significantly dampened consumer demand, inflation, and economic uncertainties.
According to research firm IDC, smartphone shipments in the Philippines declined by 8.0% Quarter-on-Quarter (QoQ) and 6.8% annually, bringing in 3.9 million units in 3Q22.
