The E-Commerce Philippines 2024-2028 Roadmap is envisioned as a future-ready plan with 13 strategies and 28 deliverables aimed at building trust between online customers and sellers.
Turkish appliance brand Beko reported its milestones in the post-pandemic Philippine market, including the onboarding of local celebrity and online content creator Judy Ann Santos its first ambassador in the country, during the formal announcement of “Beko Sends Love This Christmas” limited-time holiday promo.
The Department of Trade Industry (DTI) rolled out on Friday, Jan. 29, its e-commerce roadmap, eyeing the sector to value at P1.2 trillion or sharing 5.5 percent of the economy by 2022.
