While the industry is not completely out of the woods as macroeconomic challenges remain in many markets, this marks the third consecutive quarter of shipment growth, a strong indicator that a recovery is well underway.
Transsion, with its three brands: Itel, Infinix, and the recently launched Tecno, upped its game in 2020 and landed at the fourth position in Q4 of 2020.
Much of the growth continues to be driven by mature markets in which trade-in emulates a form of subsidy to push consumers to upgrade, according to research firm IDC.