Monday, September 21, 2026
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Melvin Calimag

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Salesforce veteran developer says PH firms must fix fragmented data before scaling AI

Artificial intelligence may be drawing much of the attention in the enterprise technology sector, but Philippine companies will struggle to generate meaningful results unless they first address fragmented systems, poor data quality, and a shortage of people capable of designing complex technology architectures.

Salesforce sees PH firms moving AI agents beyond pilot stage

Philippine companies are beginning to move their artificial intelligence projects out of experimental environments and into actual operations, according to a regional executive of enterprise software firm Salesforce.

Salesforce says AI will reshape PH BPO jobs, shift workers to higher-value tasks

Cloud computing purveyor Salesforce expects artificial intelligence to reshape the Philippines’ business process outsourcing industry by automating repetitive work while allowing employees to handle more complex and higher-value tasks.

Salesforce exec: AI may generate more jobs — not less

Artificial intelligence could generate new forms of work as it lowers the cost of performing complex tasks, according to a senior Salesforce executive, who argued that greater efficiency does not necessarily translate into reduced demand for human workers.

Salesforce’s AIforce turns CRM data into conversational interfaces

Salesforce has unveiled AIforce, a new interface layer that allows employees and AI agents to access company data, workflows and business rules through platforms such as Anthropic’s Claude, Slack, and Salesforce Lightning.

Salesforce unveils Koa reasoning model for complex CRM tasks

Cloud computing giant Salesforce has introduced Koa, its first customer relationship management reasoning model for Agentforce, developed with Nvidia to handle complex, multistep business processes.

Salesforce, Nvidia chiefs tout AI’s potential to expand work

Artificial intelligence is opening opportunities that were previously out of reach and is more likely to generate new work than eliminate jobs, Salesforce chair and CEO Marc Benioff and Nvidia CEO Jensen Huang said at the opening keynote of Dreamforce 2026 on Tuesday, Sept. 15.

REVIEW | Rophie Salim Tact AI smart ring

At below P6,000, the Rophie Salim Tact AI Smart Ring is a compelling entry point for anyone interested in smart-ring technology but unwilling to pay premium-brand prices.

PH among first markets for NetSuite AI rollout

Oracle NetSuite said on Tuesday, April 29, that it is preparing to roll out a new set of AI-driven features across Southeast Asia, with the Philippines and Singapore expected to be among the first markets to receive the technology.

REVIEW | 2026 Ford Everest Wildtrak 4×4

A long-distance road trip is often the best way to understand what a vehicle is truly made of — and for the 2026 Ford Everest Wildtrak 4x4, a Holy Week Luzon loop proved to be a fitting test of its real-world capabilities.

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