SAP records 11th straight quarter of double-digit growth in APJ

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German software giant SAP announced third quarter 2012 software revenue growth of 12 percent while software and software-related services revenue grew 16 percent in Asia Pacific Japan (APJ).

This extends SAP?s track record of double-digit growth in the region to 11 successive quarters.

?We have maintained our consistent track record of growth in the APJ region, with database, technology, and analytics making up 40 percent of our revenue mix,? said Steve Watts, president, SAP Asia Pacific Japan.

?Japan and China grew 36 percent and 43 percent, respectively. This quarter, we saw more customers harness the power of in-memory computing to deal with the surge of mobile devices and data volume in the enterprise.?

Adoption for SAP?s new categories increased in the third quarter: Mobile revenue growth was phenomenal at 111 percent, with China and Southeast Asia reporting triple-digit growth.

All regions achieved market-creating revenue growth in analytics and HANA. In particular, strong performance in analytics from China, ANZ, Korea, and India contributed to regional growth of 36 percent for this solution area.

Solid growth in the public sector, banking, auto, high tech, and retail industries also contributed to the third-quarter results.

?These positive results clearly show consistency in SAP?s business growth. Our business from the both the small and medium sized enterprises (SME) as well as the large enterprises remain strong which proves that the economic gains are having a positive effect on our targets as a whole.? said Darren Rushworth, country managing director for SAP Philippines and emerging markets.

?We anticipate accelerated acceptance by customers of our innovations solutions in big data management, cloud computing and mobility which we are confident will spur growth in the future.?

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