Ensogo operator names new country head for PH

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US-headquartered LivingSocial, the owner of group-buying site Ensogo.com.ph, has elevated its number two official in the Philippines as its new country head.

Famador
Famador

In a statement, LivingSocial said it has appointed Patricia Famador as the new country chief for the Philippines. She will replace departing managing director, Jojo A?onuevo, effective March 7, 2014.

Following two years with LivingSocial, A?onuevo is leaving to pursue outside interests, the company said. Anonuevo, a Stanford-bred IT veteran, has held top-level positions at Oracle Philippines, Yahoo, and Zynga.

Famador will oversee the Philippines operations along with a management team and alongside Nazar Musa, CEO of LivingSocial Malaysia, Indonesia, and the Philippines.

Famador has 20 years of experience in various roles and industries covering advertising and promotions, events, marketing and public relations, retail sales, and customer service.

Previously, Famador was director of operations for LivingSocial Philippines. Under her leadership, Famador has built a strong local team and established a track record with LivingSocial employees, partners, and customers in the Philippines.

?We are privileged to have worked with Jojo A?onuevo in expanding the business and look forward to further strengthening the brand in the Philippines under the leadership of Famador,? said Musa.

?LivingSocial is in a strong position for growth globally. The business is well funded and poised to drive revenue,? said Famador. ?We have built a great team here in the Philippines and I am excited to lead the business and to further expand the LivingSocial brand in our market and beyond.?

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