Globe Telecom announced that it will extend its current ?Free Facebook? promotion until May 15, after it signed an agreement with to make?internet.org?available to all Globe customers.
For the past two years, Globe has had success working with Facebook to increase Internet usage in the Philippines, through its “Free Facebook” offer on mobile.
According to Daniel Horan, Globe senior advisor for consumer business group, the telco?s ?Free Facebook? offer has propelled mobile data customer growth of 120%, increasing mobile Internet users by 6 million Filipinos.
?Our partnership with Facebook and the learnings from our successful ?free FB? campaigns have helped drive heightened awareness and interest about the Globe-Internet.org proposition,? Horan said.
He said the first-in-market “Free Facebook” offer with any promo purchase will be extended until May 15, allowing its 46 million mobile customer base to enjoy the full Facebook experience.
Mindful of another important customer segment who have yet to get on mobile Internet, Globe is equally just as excited to share the good news on the launch of?internet.org, which is Facebook founder Mark Zuckerberg’s worldwide initiative on driving internet usage.
Horan said that the upcoming Globe-Internet.org partnership would serve as the company?s impetus to launch new and exciting offers and make mobile Internet more accessible within a safe browsing environment for Globe customers, without having to worry about unexpected charges.