Sunday, May 26, 2024

Chromebooks to top 8 million units and lead 2015 growth in notebook PCs

In its recent report on notebook PCs, analyst firm ABI Research said Chromebooks will continue to lead growth for the notebook PC category, with Chrome OS systems expected to ship more than 8 million units by year?s end, with a 22% CAGR (compounded annual growth) over the next five years.

Acer Chromebook

?Industry professionals can expect the notebook PC market, including Chromebooks, laptops and ultraportable PCs, to remain roughly flat year-on-year in 2015, with flat to slightly positive growth projected through 2020,? said Jeff Orr, research director at ABI Research.

?Specifically, data suggests a 2016 sales surge in both Chromebooks and ultraportable PCs as consumers continue to adopt Chromebooks into classroom settings and 2-in-1 ultraportable PCs maintain their trend status as the future of portable computing.?

In all, an estimated 163 million notebook PCs will ship worldwide during 2015. The ultraportable PC and laptop segments are set to decline in 2015 by 14% when compared to 2014. This is primarily due to unit volume losses at Acer, Asus, and Lenovo, among others.

The departure of long-time vendors Samsung and Sony from this market category also significantly dampened this year?s data figures.

Additionally, Apple is predicted to close out 2015 with 32% share of the ultraportable PC segment, specifically due to its MacBook Air models.

?Historically, laptops, being the mainstay portable computer, accounted for most of the unit volume in this market,? concluded Orr.

?As the future unfolds, it will be interesting to watch the rise in ultraportable PCs, with many technology suppliers, such as Intel, already coming out with advanced portable computing configurations aimed to maximize product flexibility.?


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