US firm wants to make ?hyperconverged? a by-word in PH

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If the word ?virtualization? has been associated with tech company VMware, then upstart firm SimpliVity wants to become the top purveyor of a related term — ?hyperconverged?.

Scott Morris, SimpliVity vice president for Asia Pacfic and Japan, speaks during a recent press event in Makati City
Scott Morris, SimpliVity vice president for Asia Pacfic and Japan, speaks during a recent press event in Makati City

As defined online, “in a hyperconverged environment, all elements of the storage, compute, and network components are optimized to work together on a single commodity appliance from a single vendor.”

This is what Massachusetts-based SimpliVity is aiming to introduce in the Philippine market and has therefore partnered with local tech distributor MSI-ECS to sell its hyperconverged solutions in the country.

So far, the local market has been receptive to the company?s offering with SimpliVity announcing that it is shipping more than 50 hyperconverged platforms to government, telecommunications, education and manufacturing customers within only six months.

?We are thrilled by SimpliVity?s rapid adoption after just entering the Philippines market,? said Scott Morris, vice president of Asia Pacific and Japan.

?We believe our products offer enterprises a great opportunity to scale out their infrastructure and become adaptable in a constantly evolving business environment ? something their old legacy systems just couldn?t handle. And with our latest release, OmniStack 3.5, we are eager to see even greater adoption of hyperconvergence in the country.?

One of its local clients is Monde Nissin Corporate, who said that the ?inline de-duplication and compression component of SimpliVity?s technology is amazing.?

Jimmy Ng, IT manager of Monde Nissin, said: ?We can now deploy disk-heavy usage applications, like mail servers and in-memory database like SAP HANA for development, without the need to add more physical storage. In addition, SimpliVity?s built-in backup and recovery substantially improves our recovery time objectives and recovery point objectives, which reduces the amount of risk.?

A top telecom firm, meanwhile, said it switched to SimpliVity?s hyperconverged technology to achieve ?not only a 75% improvement in performance, but a tremendous savings of 100:1 to 200:1 in storage capacity and IO performance.?

SimpliVity said its hyperconvergence solutions help address five inter-connected IT issues facing businesses in the Philippines market:

1. The challenge of handling an explosive growth of data and challenges associated with storing data, protecting data and moving data using the same or reduced IT budget.

2. The lack of data center facilities or floor space and power to support the digital journey for all business.

3. The agility expected of IT to support a rapidly evolving business model where IT is harnessed in all aspects of the business from sales, customer support and operations.

4. The shortage of skilled IT talent in the Philippines market to manage an IT infrastructure, that is growing in complexity due to the digital transformation businesses are undergoing.

5. Slow Internet speeds and lack of Internet bandwidth that impedes inter-datacenter and branch office connectivity preventing effective data exchange and the formulation of cost effective disaster recovery strategies.

The company said SimpliVity solutions help customers address all of these challenges by simplifying IT infrastructure.

?As the only hyperconverged infrastructure provider to combine all the functionality of an entire data center stack below the hypervisor ? including compute, storage, wan optimization, backup, and more ? onto industry-standard x86 hardware, SimpliVity minimizes the cost and complexity of storing, moving, protecting, and backing up data,? it said.

In addition, the US firm said the simplified infrastructure consolidates the space and components required for an agile, speedy data center, and makes it easier for IT generalists to manage the entire infrastructure.

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