Convert PH Inc., the company behind local Meta advertising agency convert.ph, has launched a self-serve Web application that generates Facebook ad campaigns from basic business information.
The platform targets small business owners, online sellers, financial advisors, and service providers who find Meta Ads Manager difficult to use.
It converts details about a business, its products or services, target market, and advertising budget into a campaign package that can be imported into Facebook’s advertising system.
“Every week I talk to business owners who know exactly what they sell and who they sell to, but freeze the moment they open Ads Manager,” said John David Hernandez, co-founder of convert.ph.
“They don’t need another course or another 20 YouTube videos. They need the actual campaign in front of them, ready to review. That’s what we built.”
Users fill out a form with information such as their Facebook Page, product or service, pricing, location, industry, daily budget, and campaign goals. They can also upload product photos.
The application then generates a strategy brief covering buyer profiles, customer pain points, preferences, and objections.
It also produces static ad creatives, advertising copy, Messenger setup, and a policy and compliance check, along with an export function for transferring the campaign to the advertising platform.
Hernandez said the service was developed to make Facebook advertising more accessible to businesses that cannot afford agency management fees.
“I wasn’t a marketer; I was an advisor who got tired of cold-calling,” Hernandez explained.
“Facebook Ads changed my business, but it took a long time and a lot of wasted budget to figure out. convert.ph takes the same creative-first process our agency uses for clients and puts it in the hands of the sari-sari store owner, the online seller, and the financial agent who can’t afford ₱25,000 a month for agency management.”
Hernandez previously worked as a financial advisor and used Facebook advertising to acquire more than 300 insurance clients. He later developed the Facebook Ads Client Acquisition System, a training program for agents and entrepreneurs.
Convert.ph said its platform does not require users to link their advertising accounts. Users can review campaigns before launching them, while the application is designed to generate content based on supplied business information.
“The business owner always makes the final call,” added Hernandez. “We’d rather give you a campaign you understand and trust than promise results no one can honestly guarantee.”
The service is available at convert.ph through one-time credit packages that do not expire.
The Growth package costs ₱2,497 and includes 30 ad creatives, equivalent to approximately three campaigns. The Pro package costs ₱4,997 and includes 100 ad creatives, or approximately 10 campaigns.
Payments are accepted through GCash, Maya, credit and debit cards, and bank transfers.
