Global mobile display advertising surged 72 percent in 2015 compared to the previous year, and accounted for 45 percent of all online display advertising revenue.
AR/VR spending is expected to accelerate over the next several years, achieving a compound annual growth rate (CAGR) of 198.0% over the 2015-2020 forecast period and totaling $143.3 billion in 2020.
Artificial intelligence (AI) is one of the next big growth areas for the mobile industry according to a white paper released by analyst firm IHS Markit.
Although games represented about 35% of total iOS App Store and Google Play app downloads in 2016, games generated over 80% of combined direct App Store and Google Play spending worldwide.
It has taken eight quarters for Apple to regain the No. 1 global smartphone vendor ranking, but the positions of the two leaders have never been so close, with only 256,000 units difference.
Production of drones for personal and commercial use is growing rapidly, with global market revenue expected to increase 34 percent to reach more than $6 billion in 2017 and grow to more than $11.2 billion by 2020.
Industry spending on IT products and services will continue to be led by financial services (banking, insurance, and securities and investment services) and manufacturing (discrete and process).
After a slower than expected start, the augmented reality (AR) market is poised for quick growth powered by enterprise uptake, according to analyst firm ABI Research.
