Far from becoming obsolete, marketers are evolving. The full-stack marketer is not a “jack-of-all-trades” generalist but a strategist with hands-on capability.
Hobbyist musicians and independent creators now have access to tools that make end-to-end music production and publishing possible from a home setup. This became clear to me as I released my first single, “Welcome to My Perfect Life,” a personal track about curated digital identities and the emotional masks we wear online.
While large enterprises may operate on a different scale, there are fundamental principles that MSMEs can leverage to strengthen their sustainability, adaptability, and growth potential.
Partnerships in the business world offer significant opportunities for growth and collaboration but can also present challenges if not managed carefully.
Data-driven AI marketing, combining data analysis and AI technologies, transforms how businesses engage with their customers, make strategic decisions, and optimize their marketing efforts.
By implementing visitor management systems, data analytics, mobile applications, and dynamic pricing, the Philippines can promote sustainable tourism practices that preserve its natural and cultural treasures while ensuring a positive experience for both tourists and residents.
Technopreneurship combines technology and entrepreneurship, leveraging technological innovations to create new businesses and solutions that address market needs.
