Driven by a ?mobile-first? consumer environment and improving marketing technologies, worldwide mobile advertising growth increased by 60.5 percent to $83 billion in 2016, up from $52 billion in 2015.
Worldwide shipments of traditional PCs (desktop, notebook, workstation) totaled 60.5 million units in the second quarter of 2017 (2Q17), posting a year-on-year decline of 3.3%, according to analyst firm IDC.
High-volume brands are under increasing pressure to demonstrate their relevance in the forthcoming era of shared driverless transportation, most recently due to Tesla?s market cap exceeding that of both GM and Ford.
Conversational interfaces like chatbots and virtual assistants are in the midst of an enterprise market evolution, according to analyst firm ABI Research.
One innovative product that is gaining popularity in the market is the action camera. More brands (from 2 brands in 2015 to 13 brands in 2016) that offer 360-degree features have entered the market.
Worldwide TV shipments fell slightly more than expected in the first quarter of 2017, declining 4.7 percent to 46.7 million units as slowing price erosion led to a weakening consumer demand.
In the first quarter of 2017, worldwide server revenue declined 4.5 percent year over year, while shipments fell 4.2 percent from the first quarter of 2016, according to analyst firm Gartner.
The worldwide wearables market maintained its upward trajectory during the first quarter of 2017 with Xiaomi and Apple leading all companies and multiple products experiencing double- and triple-digit growth.