Virtual reality (VR) technology looks set to gain widespread adoption over the next five years, reaching an installed base of 256 million users worldwide and generating revenues of over $60 billion in 2022.
An increase in original exclusive online content, ease of online payment, and the offer of a secure environment for age-appropriate content have further encouraged the uptake of on-demand content.
Once touted as the savior of the market, detachable tablets also declined in the second quarter as consumers waited in anticipation of product refreshes from high-profile vendors like Apple and Microsoft.
In January 2016, the term "artificial intelligence" was not in the top 100 search terms on gartner.com. By May 2017, the term ranked at No. 7, indicating the popularity of the topic and interest.
Driven by a ?mobile-first? consumer environment and improving marketing technologies, worldwide mobile advertising growth increased by 60.5 percent to $83 billion in 2016, up from $52 billion in 2015.
Worldwide shipments of traditional PCs (desktop, notebook, workstation) totaled 60.5 million units in the second quarter of 2017 (2Q17), posting a year-on-year decline of 3.3%, according to analyst firm IDC.
High-volume brands are under increasing pressure to demonstrate their relevance in the forthcoming era of shared driverless transportation, most recently due to Tesla?s market cap exceeding that of both GM and Ford.
