Fitness gadget maker Fitbit has announced the local launch of the Fitbit Versa 2, the next-generation of its popular Versa smartwatch.
The Versa 2 has a new precision-crafted swimproof design and includes innovative sleep features like Sleep Score and smart wake, and is packed with advanced health, fitness, and smart features.
For next-level convenience, Versa 2 debuts an on-device microphone, which enables Fitbit’s first-ever Amazon Alexa smartwatch experience, along with a Spotify app that allows users to control their music and podcasts.
“At Fitbit, we believe that health belongs to everyone and that people should not be priced out of having access to devices and features that can help them improve their health. That’s why we’ve designed Versa 2 to be a premium, full-featured and easy-to-use smartwatch at an accessible price point,” said James Park, co-founder and CEO of Fitbit.
“Building on the success of our original best-selling Versa smartwatch, we believe the added value and innovation in Versa 2 with new features like Alexa, a Spotify app and advanced in-app and on-device sleep features, will bring more users into the smartwatch category, allowing them to unlock the benefits of better health.”
Fitbit pioneered wearable sleep tracking more than 10 years ago, making information previously only available from a medical professional widely accessible on the wrist.
The company said it has applied learnings from more than 10.5 billion nights of sleep tracked with new sleep features in the Versa 2:
In addition to helping millions around the world better understand and improve their sleep, Fitbit continues to deliver the advanced health and fitness features that its users know and love. On Versa 2, these include: automatic activity tracking, PurePulse 24/7 heart rate tracking, 15+ goal-based exercise modes, connected GPS and water resistance up to 50 meters.
Enabled by Fitbit’s first on-device microphone, Versa 2 is also the first Fitbit smartwatch with Alexa built-in, taking Alexa out of the home and onto the wrist of users to help support their active lifestyle, like starting a Fitbit Exercise on-wrist, finding the nearest gym, even learning the caloric value of an avocado (in case you’re wondering, it’s 322 calories).
Alexa responds to voice commands on Versa 2 with discreet, silent on-screen text responses. With just a press of a button, a user can speak into the microphone to use Alexa skills on Versa 2 for added convenience.
Alexa can also help with everyday tasks on-the-go, like setting alarms and timers, checking the local weather and news, controlling smart home devices, and much more through the sound of one’s voice.
Fitbit is also bringing the Spotify app experience to Versa 2, allowing Spotify Premium subscribers to control music and podcasts. The Spotify app lets users control playback on-the-go, change playlists, like songs, and easily switch music output without skipping a beat. Additionally, Versa 2 has the ability to store and play 300+ songs from users’ personal music library.
Versa 2 offers all the essential smart features like smartphone notifications so users can view app, call, calendar and text notifications right from their wrist.
If a user has an Android phone, he or she can also use the new on-device microphone to reply to texts and notifications from the wrist. Plus, users can also choose from nearly 3,000 apps and clock faces to personalize the stats they see and access the apps they need so everything is in one place.
Versa 2 is also powered by a faster processor and has a larger AMOLED display that enables an optional always-on display mode. The watch is durable and water resistant up to 50 meters, yet lightweight and comfortable enough to wear all day and night with rounded edges and a curved case.
An anodized aluminum finish in a natural color palette gives a sophisticated, modern aesthetic to complement any style or look – and with the simplified one-button design, Versa 2 has a sleek silhouette reminiscent of a classic timepiece.
Applying design to style, Versa 2 Special Edition features a premium jacquard woven band in navy and pink with a copper rose aluminum case or smoke with a mist grey case, plus a contemporary color-matched classic silicone band in navy and olive, respectively, for two chic styles in one.
All special edition devices will also come with a free three-month trial of the Fitbit Premium membership for an elevated holistic health and fitness experience.
To complement its enhanced design, Versa 2 offers a variety of new accessories for work, play and working out, all of which are compatible across the entire Versa family.
Versa 2 is available for P12,890 in black with a carbon case, petal with a copper rose aluminum case, and stone with a mist grey case. Accessories range from P1,790 to P2,890. Versa 2 Special Edition is available for P14,590 in navy and pink with a copper rose aluminum case and smoke with a mist grey case.
The Versa 2 will be available in stores worldwide beginning October 3, 2019, and local retailers like Digital Walker and the Fitbit Official Store on Lazada. Two exclusive editions – emerald and plum, both with a copper rose case – will also be available this fall, only on Fitbit.com and select retailers.