Friday, March 29, 2024

Asus on track to record-breaking year, exec says

Taiwanese PC maker Asus is on track for a record-breaking year in terms of sales in the local market, its top executive in the Philippines said.

Asus Philippines country manager George Su

George Su, Asus Philippines country manager, said the PC maker remains a top player in three categories: consumer PCs, gaming PCs, and business PCs.

Su said Asus remains on top of the heap as far as gaming PCs are concerned with a 37% market share. The executive said this is due to the continued strong showing of Asus’ “Republic of Gamers” product line which remains to be the top choice when it comes to PC gaming.

In terms of commercial laptops, Su said Asus is on track to achieve a 30% market share by 2022. In the same timeframe, he said Asus is on track to snag a 26.8% market share when it comes to business PCs.

He noted that this September, Asus recorded its strongest month yet in the Taiwanese company’s 30 years in operation. “We are on track to have 2019 as our best year yet,” Su said.

Asus, meanwhile, announced that it is partnering with imaging giant Fujifilm to offer bundle products as the holiday season approaches.

Consumers can avail of free Instax cameras by buying Asus laptops. The promo started November18 and will last until the end of December.

“Asus is passionate about technology and driven by innovation to deliver the incredible for consumers everywhere. That is why this year we are delighted to launch our Share 2019 Campaign by giving our customers the best innovative laptops with Fujifilm’s line up of Instax cameras. This partnership is a perfect way to create and share incredible memories to every Filipino, making this our biggest Christmas campaign yet,” Su said.

Ryo Nagaoka, Fujifilm Philippines president, said “Instax is a very unique brand because it is the only photography device that values the act of giving rather than taking.”

“This partnership came about at the perfect time as we launch our new campaign: Don’t just take, give. Needless to say, Fujifilm Philippines is very happy to partner up with a company who shares the same drive as we do,” Nagaoka added.

The Share 2019 Christmas Promotion, as the partnership is called, is open to all end-users who purchase selected Asus notebooks at participating Asus Concept Stores, Asus Concept Stores.

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