Power Mac Center has opened its first store in Boracay, expanding its retail footprint in the tourism-driven island and positioning itself to serve travelers and remote workers.
The new branch, located at Station X, carries Apple devices, accessories, and other digital lifestyle products.
The company said the store is intended for tourists needing device support, digital nomads working remotely, and businesses exploring technology integration.
“Using technology in a place as peaceful and beautiful as the beach is largely about enhancing the experience with nature rather than replacing it. Imagine being on vacation and badly needing more memory space or a new charging cable,” said Joey Alvarez, director for marketing and product management at Power Mac Center.
“It’s great to know a Power Mac Center is just around the corner. At the same time, we extend our expertise to accelerate digitalization efforts in high-impact industries such as international tourism.”
The company is also offering consultations for organizations planning to deploy Apple-based systems, including device and software integration.
Power Mac Center said the Boracay outlet is its seventh store in Western Visayas, joining branches in Iloilo, Roxas, Bacolod, and Antique. The store is open daily from 10 a.m. to 9 p.m.
