Saturday, April 20, 2024

Google names interim PH chief as Lingan leaves to join ad agency

Internet giant Google has appointed an interim chief for its Philippine office after Kenneth Lingan, its first country manager, left the company to join an advertising firm.

Former Google PH country manager Kenneth Lingan

Ben King, an Australian who is currently the head of Google Thailand, was named as Google Philippines country manager in a temporary capacity.

King is taking charge for the meantime as the company hunts for a replacement for Lingan, a senior Unilever regional executive before he took the helm at Google Philippines in December 2014.

Lingan will start on his new job as chief executive officer of the local operations of French advertising giant Publicis Groupe. He will report directly to Raymond Arrastia, chairman of Publicis Groupe Philippines.

“With this major appointment, we continue to accelerate, lead the change, in this very important market in South East Asia. Building on the quality of the expertise that we are delivering to our clients – local and global – with marketing and digital business transformation at the core of the Groupe’s offering,” Nicolas Menat, CEO of Publicis Groupe North Asia and South East Asia, said in a statement.

Lingan said in the same statement that he is impressed by Publicis Groupe’s business transformation and organizational structure that facilitate access to all its services in a seamless and integrated approach. 

“My learnings at Unilever and, more recently, at Google, show that clients want integration as they face the risk of market fragmentation today,” he said.


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