Saturday, September 19, 2026
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Salesforce exec: AI may generate more jobs — not less

Artificial intelligence could generate new forms of work as it lowers the cost of performing complex tasks, according to a senior Salesforce executive, who argued that greater efficiency does not necessarily translate into reduced demand for human workers.

Salesforce unveils Koa reasoning model for complex CRM tasks

Cloud computing giant Salesforce has introduced Koa, its first customer relationship management reasoning model for Agentforce, developed with Nvidia to handle complex, multistep business processes.

Salesforce rolls out job-specific AI agents for sales, service, HR

Salesforce has expanded its Agentforce platform with a portfolio of preconfigured artificial intelligence agents designed to handle tasks across sales, customer service, commerce, employee support, and back-office operations.

Salesforce says enterprise AI agent deployments nearly tripled

The average number of artificial intelligence agents activated by businesses nearly tripled over a 14-month period as companies moved the technology beyond chatbots and into business processes, according to an analysis released by Salesforce.

Salesforce integrates Agentforce into CRM suites for local SMEs

Salesforce has expanded its artificial intelligence offerings for small and medium-sized enterprises (SMEs) in the Philippines by embedding its Agentforce AI assistant into Salesforce Suites and introducing Slack CRM, aiming to help businesses automate routine work and manage customer relationships from within Slack.

Salesforce expands Agentforce with AI tools for marketing teams

Announced during the company's Connections 2026 event, the new Agentforce Marketing features allow marketers to work alongside AI agents that can analyze customer data, qualify leads, generate content, and manage marketing campaigns.

Personal AI use driving trust among Pinoy workers — Salesforce survey

The growing confidence in artificial intelligence (AI) among Filipino workers is being driven more by personal use than enterprise adoption, according to a survey commissioned by Salesforce Philippines.

Salesforce unveils Agentforce 3 for scaling AI agents

Cloud computing firm Salesforce has announced Agentforce 3, a major upgrade to its digital labor platform that gives companies the visibility and control to scale AI agents without compromise.

Salesforce exec: AI agents will augment — not replace — humans

Gavin Barfield, vice president and chief technology officer for solutions at Salesforce Asean, conducted a Q&A session with members of the local media to answers vital questions on the rise of agentic AI.

With rise of agentic AI, Salesforce intros Agentforce in PH

US-headquartered cloud computing giant Salesforce recently showcased Agentforce, its digital labor platform designed to bring autonomous AI agents into the flow of work in...
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