Unable to hold exhibits, DTI goes online for first virtual trade fair

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With the Covid-19 contagion still raging in the country, the government has chosen to hold its first digital trade fair to showcase the native products that local entrepreneurs have to offer.  

The Department of Trade and Industry (DTI) said it is currently staging the “Pasinaya”, a virtual trade fair promoting the agency’s One Town, One Product (OTOP) program. The digital showroom will run from July 20 to 24, 2020.

The DTI said Pasinaya is its first digital trade fair and will serve as a platform where buyers will be able to meet, source, and connect digitally to the best products of homegrown, regional micro, small, and medium enterprise (MSME) exhibitors through various showrooms on the Zoom video-conferencing tool.

The online platform is one of the initiatives of DTI-Regional Operations Group spearheaded by undersecretary Blesila Lantayona to digitally equip MSMEs and widen their market online as they embrace the digitalization and e-commerce in the “new normal”.

The first to join the virtual event are 19 entrepreneurs from Northern Mindanao. The exhibitors include Mama Nene’s Homemade Delights and Maramag Tablea in Bukidnon, Maestrado Tablea and Soling’s Food Products in Camiguin; Dackies Foods in Lanao del Norte; Delta Business Ventures, D’ Farm, Lola Luz’ Best Goodies, and Nelly’s Coffee and Tablea in Misamis Occidental; and Cape de Ticala and JVCare Food Specialty Co. in Misamis Oriental.

Non-food exhibitors are OJ’s Arts & Crafts and Tagolwanen Women Weavers Association in Bukidnon; R. Escodero Handicraft in Camiguin; Keepsakes Iligan Souvenirs and Crafts, Acscents Perfumes & Blends, and Perfectly Natural Herbsin Lanao del Norte; and Puyo Handicrafts and Tinabuan Arts and Crafts in Misamis Oriental.

Interested buyers can join through this registration link. It is organized in celebration of the National MSME Week from July 20-24, 2020.

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