The growing confidence in artificial intelligence (AI) among Filipino workers is being driven more by personal use than enterprise adoption, according to a survey commissioned by Salesforce Philippines.
Salesforce has revamped the consulting track of its partner program, shifting its focus from traditional system implementation to delivering measurable business results as companies adopt AI-driven operations.
The program gives Philippine startups access to Salesforce’s ecosystem, including its AI-enabled CRM tools, expert mentoring, and opportunities to collaborate with partners and customers globally.
The appointment of Paul Carvouni as senior vice president and general manager for Southeast Asia comes as Salesforce opened a new office in the Philippines in October 2025.
Cloud computing giant Salesforce, which recently opened its office in the Philippines, expects 2026 to be a pivotal year for local businesses as “agentic AI” — autonomous digital agents capable of taking action rather than just generating text — begins to transform operations across industries, from small enterprises to large corporations.
Cloud computing titan Salesforce has established a Philippine office as it moves to strengthen its footprint in one of Southeast Asia’s fastest-growing digital markets.
Salesforce has announced the global availability of Agentforce 360, a new platform that integrates humans and AI agents in a single system aimed at redefining enterprise productivity and customer engagement.
Globe Business, the enterprise arm of Globe Telecom, has partnered with Salesforce to enhance its customer experience operations through the use of automation and artificial intelligence (AI) tools.
Maxicare Healthcare has started using Agentforce in Salesforce Service Cloud to improve the handling of dental care Letter of Authorization (LOA) requests for its members and partner clinics.
Cloud computing firm Salesforce has announced Agentforce 3, a major upgrade to its digital labor platform that gives companies the visibility and control to scale AI agents without compromise.
